Pricing Your Home.
Part science. Part skill. All about knowing your market.
Pricing your home is part
science and part skill.
Knowing the current market is critical to selling your home for the best possible price. There are several factors to consider.
When you list matters.
In most areas, spring is the hottest selling season. The weather warms up, school is ending, and families use the summer break to get moved and settled before the new school year starts.
Fall is the next best season. Family vacations are over, everyone is back in routine, and they have the time to put into the home-buying process.
Summer brings a different kind of buyer: singles or families without the restrictions of the school year. Winter is often a buyer's market in normal conditions, because the sellers who list during the holidays are usually motivated by life events and ready to move.
It comes down to
supply and demand.
When there are more buyers than homes for sale, houses get multiple offers and higher prices. When the opposite is true, the math flips.
Even when overall inventory is low, some neighborhoods have a lot of competition to sell, which makes it harder to get the price you want. The more desirable the neighborhood and the lower the inventory, the more home values rise.
Interest rates matter too. When rates are low, more buyers are on the hunt. When rates rise, that pool shrinks.
Three factors.
Two you can control.
When you're ready to list, let's talk. I'll help you price your home competitively and stage it well. There are three factors in every successful sale:
You can only control two of them: price and condition. Of those two, price matters most. The right price will correct for less-than-perfect condition. Condition alone will never overcome a bad price.
How we get to
your number.
At our consultation, I'll prepare a CMA, a Comparative Market Analysis, which is one of the most important tools for setting your list price. We'll go through it together so you understand the market in your neighborhood. Past sales help us shape the pricing strategy and give you a realistic expectation of what your home will appraise for once you accept an offer.
Active Listings
Homes in your area similar to yours: age of construction, number of beds and baths, and square footage. These are your competition.
Sold Listings
Homes that have sold in the last three months, plus pending sales likely to close by the time your home is sold. These are the real comparables for value.
Off-Market & Expired
Properties that were pulled from the market for any reason. They tell us what wasn't working, which is just as informative as what was.
Let's get to your number.
Bring me your address and I'll bring the data. The CMA, the market read, and a pricing strategy built for your home.
See the A.I. Listing Advantage
The marketing plan that puts your home in front of real buyers already looking, built around your property and your timeline.
